Alajuelense Especial camisa de futebol 2015

2015 Alajuelense special camisa de futebol. Special fourth shirt to be used by Alajuelense on their remaining October matches, to raise awareness about breast cancer. A percentage of the total sales will be donated to a breast cancer foundation.

Some consider this an extension of PUMA's Project Pink (already implemented on their Mexican teams for years now), being the first time that this has been done on an Alajuelense shirt--this is not to be mistaken with a marketing gaffe which resulted in a pink-and-black striped shirt launched out of place and time in 2013 (which was almost universally repudiated by Alajuelense fandom and resulted in a massive recall with very few examples being actually sold).